Market Research
Core Competencies
Market Research
The market research tailored by the CSCG specifically focuses on the needs of our customers. We deliver your business an analysis of information on the relevant advertising- and sponsorship environment and additionally include an analysis of the market events and structure. This information therewith delivers decision aids for all areas of your business that are involved in the external communication process, and according to requirement, revert to primary and secondary sources.
Sponsoring Concepts
In many cases sport sponsorship proves to be of a higher contact quality than the classic advertising communication mix. Target groups can be addressed, who otherwise can’t be reached with classic communication measures. The Chinese market is perfectly suited in order to be used as a multiplier for sponsorship messages, and therefore enables a positively occupied increase of the business awareness level.